What will I learn?
In this strategic marketing course featuring Justin Rondeau, Co-Owner and President of Invisible PPC, you'll gain an in-depth understanding of crucial components that determine the success or failure of marketing funnels. With Justin's seasoned expertise, you'll dive into the intricacies of marketing momentum, and what the pitfalls are to avoid when considering keeping that going.
Key Take-Aways
- Understanding 'Marketing Stop Signs': Learn what they are and the detrimental impact they have on campaigns.
- Identification: Recognize which assets and pages are most prone to these stop signs, aiding in proactive prevention.
- Optimal Conversion Flow: Discover the step-by-step process that efficiently turns leads into repeat customers.
- Thank You Page best practices to keep momentum going.
- The key question to always be asking yourself when creating your marketing flows.
You'll walk away with clear, actionable insights that can be immediately implemented, leading to improved marketing efforts.
Meet your instructor
Justin Rondeau
CEO, Invisible PPC
Justin Rondeau is a marketing leader & tech enthusiast with over 10 years of experience and has trained thousands of marketers in CRO, Analytics, Funnel Architecture, Email Marketing & Marketing Strategy.
Justin is the Co-Owner & President of InvisiblePPC. He has spent his career working on optimization campaigns and has trained optimization teams at Fortune 500 companies. He’s run hundreds of tests for both B2B and eCommerce brands and has analyzed 3,000 tests across virtually every industry. In addition to his marketing work, Justin has run the growth & acquisition team at Teamwork, launched and exited TruConversion, and rose to the ranks of GM at DigitalMarketer.
Example Curriculum
